Here are 3 tips to be a good business speaker

Glossophobia, commonly known as the fear of public speaking, is believed to affect 75% of people and is the number one phobia in the United States.

However, the value of public speaking should not be underestimated. You are a manager and need to regularly share your ideas with your organization and impress your colleagues or be asked to assert your authority over a subject during a presentation, your ability to communicate with a large group of people in a confident and engaging way Can have tremendous results for your career.

If the thought of public speaking intimidates you, then this article can help you to polish your communication style and prepare you to be a good business speaker.

There is a clear message

Outline the key points you want to make to your audience in order to structure your speech. This will help you to stay focused and avoid the possibility of any awkward breaks or unnecessary rambling. By understanding your audience, your message, and the information you want to convey, you can create a framework that allows you to communicate clearly and effectively.

Make sure you are giving value to your audience by creating a speech that is built around an original message that offers some useful takeaways for the audience. To get the most value, identify the pain points of your audience in advance. Online forums and social media channels can provide great insights into where they need help the most.

To maintain interest and engagement, your message should focus on what your audience needs rather than what you want to convey. A message resonating with the audience will have the most impact.

Embrace imperfection

Much of the concern surrounding public speaking comes from the belief that you need to deliver your message perfectly. There is no need to memorize every word or method in advance as it can put unnecessary stress on you and impede your performance.

Instead, it helps to take a more natural approach where you are focusing on serving your audience in a real and authentic way, which, in turn, allows you to relax and be yourself. Something to keep in mind is to speak clearly, at the speed of conversation and eye contact with your audience.

Seeing similar lectures given by other confident speakers such as these female business speakers can help you to perfect your presentation style and gather insights about behavior, break length, use of eye contact and other useful tips that you can apply in your own lectures.

To practice

Rehearse a few times before you speak. This is especially useful if you are new to public speaking or feel nervous about the possibility.

Recording your speech is useful because you can revisit it and determine your delivery style by looking at the areas you need to improve. Asking your friends and family to respond to your speech can also help you improve your skills. Is your delivery too fast or too loud? Do you overuse the word filler or point it wildly? Take time to review your performance at leisure so you can perfect it.

By following the tips in this article, you can become a more comfortable and efficient business speaker.

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